How to Create Promotion?


Creating promotion from time to time can not only increase product purchase rate, but also improve listing exposure. Amazonkit generalizes some steps on how to create a promotion.

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Enter your Amazon seller central, click Create under ADVERTISING tag to get into the choose promotion page, 5 kinds of promotion are available :

  1. Free shipping
  2. Money off
  3. Buy one get one
  4. External Benefits
  5. Giveaway

STEP 1: There are some conditions:

1.Buyers purchase

At least this quantity of items: shows this promotion is only available when buyers order at least X quantity of items, you must enter numbers

At least amount (in $): shows this promotion is only available when buyers order at least X amount of items.

For every quantity of items purchased: shows this promotion will be available once buyer purchase X quantity items. This option only applies to Money Off and Buy One Get One.

“Every qty of item purchased” is “For every quantity of items purchased”, refers to buyer can get a discount when he purchases X quantity items at once. If you set the quantity is 5, then buyer can get a discount when he purchases 5 items at once.

If you want to create For every quantity of items purchased promotion, you can set promotion catalog by yourself. If you don’t set this one, buyer will always get a discount when he buys any X quantity item at once.

2.Purchased Items: Select a product list

You can create a new product selection or select another. If you want to choose single item, click Entire catalog.

3.Buyer gets

Choose one option from the drop-down list:

Money off /Percent off/Amount off(in $)/Fixed price for all items (in $)

Apply For every quantity of items purchased

Buy One Get One:  use default Free items。

External Benefits: use default Post-order benefits.

4.Apply to

Money Off : Choose Qualifying Item, click Select an ASIN

Buy One Get One: Choose Qualifying Item, click Select an ASIN to choose applied item. At the same time, you need set gift quantity.

External Benefits: use default setting-purchased items

5.Advanced options

Tiers(only apply to Money Off): Creating sets of promotional programs for different amounts of order, you can create up to nine programs. Note If you choose Applies to Qualifying Item, Tiers options will not be applied.

Exclude Items exclusions: select products you want excluded from the promotions.

Step 2:  Scheduling

1.Date Range: to set start and end date

Start time must be set later than the next four hours.

2.Identifier: Create Internal Tracking ID and description

Tracking ID will not be displayed to the buyer, only for internal purposes.

Step 3: Additional Options

1.Claim code: Choose Claim code to restrict the use of buyers to obtain concessions. Click Claim code set to expand.

2.Customize messaging: Create or customized to the client’s message, and set the display sequence. Click Customize messaging is set to expand.

3.After setting the above information, there is no problem after the preview, click Submit.

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